Resident Evil 6 Demo Shows Capcom Needs Dragon’s Dogma to Succeed
Capcom announced today that it plans to release Dragon’s Dogma on May 22, and the package will include a download code for a Resident Evil 6 demo. Fans will be able to download the demo from Xbox Live on July 3, while PS3 owners will have to wait until September 4.
Other publishers have found that tying an anticipated demo or beta to an unanticipated game boosts sales of both. The original Zone of the Enders did quite well thanks to the on-disc inclusion of the Metal Gear Solid 2: Sons of Liberty demo. Access to Halo 3‘s beta came along with new copies of Crackdown — helping it become a cult hit. Without early access, fans and critics alike would have overlooked both titles. There’s little doubt that Capcom is hoping the same strategy will work with Dragon’s Dogma. What’s not obvious is how much Capcom needs this gambit to succeed.
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