Valfre X tokidoki Limited Edition Collection Launches

L.A.-based creative brand Valfre and the world-famous Japanese pop art-inspired lifestyle brand tokidoki have launched a new, limited-edition collaborative collection available now at valfre.com. The set features a bubblegum pink-backed character print featuring rebel girls, mermaids, pegicorns, etc., available as an 18” x 24” print, backpack or pouch.

Check out the video below, in which Ilse Valfre, the Mexican-born artist who founded Valfre, and Simone Legno, the Italian artist who created tokidoki in 2005, discuss their inspirations and the new collection.

Animation Magazine